Fifth Wall and Rudin Management are household names in their respective businesses. Fifth Wall, the largest real estate focused VC. Rudin, one of NYC’s most respected, largest and active developers. But, what do they have in common? They are partners in Fifth Wall and both companies obviously are passionate about technology.
This is the third of a series of blog posts on a topic that has always interested me… startups and investors.It’s such an interesting dynamic, probably unlike any other in the business world. They both need each other. But often the money part is the least important. Just follow the recent Uber news about the struggles of their Board and Founder and you will see how things can turn out if the goals between investors and Founders aren’t aligned.
As a follow up to my blog last week about how I personally think Hustle is the key ingredient you want to look for in a Founder of a startup, I asked the best real estate tech investors I know what they look for in evaluating an entrepreneur who is raising money. Of course, it's never as simple as just looking for "one thing", and almost all of these professionals do tremendous due diligence on every deal, but what I was most curious about were the intangibles.